RxSafe – Engineering the Future of Pharmacy Automation
Many of the issues encountered by start-ups are quite similar. Learn new solutions for your business through our case study with RxSafe. You’ll hear the story of a company of engineers that are putting automation to work to improve our local pharmacies and keep us safe. This fast growing company faces two keys challenges. Our “mock” Board of Directors will suggest solutions to these challenges. But you can too — the audience often sees even better solutions!
Here’s how it works.
Director, Brian Kichler, will present RxSafe – the leader in automated, high-density robotic drug storage and retrieval technologies for pharmacies. They offer a full suite of pharmacy equipment designed to streamline operations, eliminate fulfillment errors, prohibit theft, manage inventory, reduce costs and increase productivity and profitability.
He’ll start with an Executive Overview and define their two key business challenges: Marketing/Branding and Operations/Scaling.
Then our assembled panel of experts takes over.
Confirmed “Mock Board”:
MODERATOR: David Titus Sr. V.P. Business Development, Cooley LLP. Dave will draw from his rich background as Co-founder and managing partner of Windward Ventures which invested in 24 Southern California early stage companies. And, from 2011 to 2014, he served as the president of the San Diego Venture Group, a non-profit organization dedicated to supporting the venture capital ecosystem in San Diego.
Mark Bowles, Co-founder ecoATM and San Diego serial entrepreneur, can advise on all areas of start-ups from manufacturing to marketing to manpower.
Lynn Fulks, a senior marketing strategist with Upstart Group, has been developing and managing innovative high-tech strategic marketing plans, campaigns and product launches, as well as overseeing marketing departments, for over 25 years. She brings significant experience in delivering domestic and international marketing programs for Microsoft and other high-growth companies to identify growth drivers and design marketing strategies and tactics for small and medium sized businesses.
Dr. Sarah McBane, PharmD, CDE, BCPS, FCCP is an associate professor at University of California, San Diego Skaggs School of Pharmacy and Pharmaceutical Sciences, and the current president of the California Pharmacists Association. Dr. McBane co-chaired the task force that developed state legislation to recognize pharmacists as providers and expand the scope of practice for pharmacists in the state of California.
What’s a Case Study?
The MIT Enterprise Forum case study presentations welcome CEOs of local, up and coming, technology companies to present an executive overview, including current challenges facing their business. These presenting companies are privately held and have either completed a round of funding or are getting revenue to date. An expert panel of advisors lends their advice and draws upon their experiences to provide feedback and potential solutions to these challenges based on their own professional experiences and expertise. These business challenges are those encountered by most aspiring entrepreneurs and small growing enterprises-including financial, marketing, application of technology, operations, management, growth, diversification, and more-everyone walks away enlightened!
5:00: Registration, Drinks and Appetizers, Networking
7:15: Audience Q & A
7:30: Program Concludes, Networking, Coffee & Dessert until 8:30
REGISTRATION & COST
MITEF Members and MITEF Sponsors: Free
MIT Alums: $50
NOTE: Online Registration ends at midnight, the day prior to the event. If you register online the day of the event, you will be charged $75, the on-site price.
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