CASE STUDY: Fuel Rod — Power ready to go

February 22, 2017 @ 5:30 pm – 8:30 pm
Knobbe Martens
12790 El Camino Real #100
San Diego, CA 92130
Anita Rusch
858-771-MIT1 (858-771-6481)
Join us as we address the challenges facing this new business.  A panel of experts will advise on solutions that may spark ideas for your growing business.
FuelRods are the first reusable, portable charging system that allows you to fuel (charge) your mobile device on the go, and then recharge or swap for a fresh one.

With the simple swipe of a credit card you will get a portable charging unit capable of delivering up to 8 hours of additional talk time on the average smart phone, or nearly 4 additional hours of usage on the most demanding of tablets.

The FuelRod is the latest technology in portable charging technology with the highest energy density on the market. Recharge it yourself, swap it for a fully fueled unit at low to no cost, or simply return it. FuelRod is the ideal energy solution for today’s mobile lifestyle.

Ready to Use FuelRod™ with your smart phone or tablet. For just $20, get a portable charging unit capable of delivering up to 8 hours of talk time on your smart phone or nearly 4 hours of usage on your tablet. Android or Apple… The adapters are in the kit and they are yours to keep.

Unlimited Swaps FREE for a fresh FuelRod™ as often as you need. It’s simple! Find a FuelRod SwapBox. Insert your empty FuelRod. Out pops afresh, fully charged FuelRod and you can go on about your business. It is that easy. And best of all no empty FuelRods in a landfill.

Rechargeable with any USB adapter. Simply plug the USB adapter into the FuelRod™, and plug into the wall to recharge it. The LED light will change from red to green when your FuelRod™ is fully charged.

Each FuelRod Includes:

  • Adapters for both Android and Apple devices that are yours to keep, at no additional charge.
  • The ability to be refueled (recharged) in any standard wall outlet.
  • The ability to be swapped (traded) for a fully fueled unit at little to no additional cost at any FuelRod SwapBox.
Chi Yau and Joe Yeagley are the developers behind FuelRod, a rechargeable mobile battery charger which is changing the travel experience. With backgrounds in innovative energy storage technology, Yau and Yeagley recognized the need for added battery power on-the-go and saw an opportunity in the rechargeable battery market for the introduction of charger swaps.

What makes this product unique from other rechargeable power packs is the concept of swap boxes. Strategically placed in airports and other key locations around the country, FuelRod swap boxes allow consumers to purchase a fully charged battery pack. Consumers then have the option of either swapping out the depleted FuelRod for a free fully charged product, or recharging their own. For $20, the FuelRod comes with a USB port and cable attachments for Apple and Android products.

After launching the first swap box at the San Diego airport in October 2014, the FuelRod is now available in 19 airports and growing, in addition to convention centers, shopping malls, and amusement parks across the country.

Chi Yau will present his executive overview and their top two challenges.

  • Challenge #1: Fastest Go To Market Speed (land grab)
  • Challenge #2: Free-to-Pay (Freemium) Transition Planning

If you’re looking for new ways to expand your business, you won’t want to miss this program!

Photo Chi Yau
Chi Yau, CEO and Co-Founder
Chi Yau has held senior leadership positions in a number of companies ranging from start-ups to major corporations with global presence in the U.S., Asia and Europe.He has spent the last thirteen years in the battery industry, currently as CEO/co-founder of Tricopian, Inc., and prior to that as VP of Operations at PowerGenix. Both companies are based in San Diego, CA with Supply Chain and Product Design/Manufacturing sites in China/AP.Chi started his career in AT&T Bell Laboratories in Princeton, NJ, and over a span of the next 20 years held various managerial and leadership positions including R&D Manager, Engineering Director, General Manager, and VP of Operations at AT&T/Lucent Technologies, managing global entities (e.g. in US, China, Hong Kong, Taiwan and India) with 150-1000 employees and revenues in multi-billion dollars.Chi earned his bachelor’s and master’s degrees in Electrical and Computer Engineering from the University of Texas at Austin.
MODERATOR–Marco Thompson, Entrepreneur @ EvoNexus, Solekai, Express Ventures, Wake2Wave, SDSI, KC Watersports…
  1. Tom Tullie, Executive Chairman of Everyone Counts, Inc.
  2. David Glazier, Director of UX Strategy, DD STUDIO
  3. Steve Topper, Founder & Managing Partner, Jumpstart PartnersTom Tullie,
  4. Steve Hanson, Business Broker, Transworld Business Advisors

5:30: Registration, Appetizers and Networking
6:30: Presentation
7:45: Audience Q & A
8:00: Program Concludes, Networking, Coffee & Dessert until 8:30

MITEF Members and MITEF Sponsors: Free
Non-members: $65
MIT Alums:  $50
​​On-Site: $75

NOTE:  Online Registration ends at midnight, the day prior to the event.  If you register online the day of the event, you will be charged $75, the on-site price.

PAYPAL is our payment processor and accepts ALL MAJOR Credit Cards.

0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published.